Spain’s Prime Minister Pedro Sánchez unveiled a €4.25bn program to support the country’s tourism sector which has been kneecapped by the coronavirus crisis. The plan includes aggressive marketing to demonstrate to the world that Spain is a safe destination for tourism and programs to improve its competitiveness. The government is concerned that with 12 percent of the country’s GDP generated by visitors to the country, the current fear of travelling abroad will have a severe impact on Spain’s economy and tax revenues.
