Fnac plans to open five new stores until 2018 with an investment of €5m. The media and electronics retailers began developing its proximity store concept with an outlet at the Amoreiras shopping center. And it’s with this concept that Fnac wants to move into other cities in Portugal where the brand is not yet present. Online sales have been taking on a greater importance for Fnac and now represents 11 percent of its sales. Between 2014 and 2015, the French-based Fnac opened five stores through an investment of €5m.
