Trilantic Capital Partners, a global private equity firm, has acquired a substantial minority interest in Traeger Pellet Grills, a designer, manufacturer and marketer of wood pellet grills, wood pellets, sauces & spices, and grilling accessories. Financial terms of the transaction were not disclosed.
The Company was founded in 1985 in Oregon. It sells its products, through a dealer network, online and through a direct sales force at selected retailers, trade shows, fairs, and other outdoor events. In 2012, the Company began the rollout of Traeger-branded stores in major shopping malls across the country.
