Amazon to launch Marketplace in Czech

28 June 2017

Amazon has launched its Marketplace in Czech, offering Czech clients and businesses the option to order and deliver goods as well as contact potential clients across Europe. Amazon Marketplace reports $136bn in annual sales, an amount equivalent to the Czech state budget, writes Hospodářské noviny. Through this service, products can be sent to one of Amazon’s 31 European distribution centers. The e-retailer will then distribute the goods across Europe, allowing Czech businesses to avoid administration and transport costs and directly contact customers in the Amazon database. The move will help accelerate the growth of the company. Amazon is also planning to launch a Czech webpage for individual customers, but no deadline has been set. Hospodářské noviny writes, however, that some of the existing Czech e-shops, such as Aukro and Mall.cz, already operate similar marketplaces in the Czech Republic. Approximately 15 percent of Mall.cz’s sales is through its Marketplace.