Coca-Cola HBC will open Costa Coffee shops on 10 new markets across Europe next year. The coffee brand will make its debut in Bulgaria, Greece, Hungary, Poland, Romania, Russia and Switzerland. The Coca-Cola Company purchased Costa Coffee in January in an effort to expand its sales focus on ready-made drinks. Costa Coffee is the leading coffee beverage company in the UK. In addition to Europe, it also operates shops in the Asia-Pacific region, the Middle East and Africa.
