Europa Capital has secured two new international retailers at the Mall of Sofia shopping centre in the Bulgarian capital, Sofia. Global fashion brand H&M has chosen Mall of Sofia to open two new stores, and, for the first time since the retailer entered the Bulgarian market, has chosen one location for two separate stores. One store of 700 sqm will offer exclusively children’s fashion while the second, a two level store of 1,500 sqm, offers H&M’s collections for men, women and teenagers.
The opening of these two H&M stores follows the successful reconfiguration of the lower ground level of the shopping centre, creating a new 300 sqm unit for international retailer Drogerie Markt to complement the existing Piccadilly supermarket and relocated electronics anchor Technomarket.
Mall of Sofia is located in central Sofia at the junction of Al. Stamboliiski Boulevard and Gen. M.D. Skobolev Street. Existing tenants include Esprit, Terranova, Calliope, Benetton, Cinema City, Macdonalds and KFC.
The shopping centre, which opened in 2006, was purchased by Europa Capital in August 2011 in a 50:50 joint venture between the Europa Emerging Europe Fund and Europa Fund III. The asset is managed by Avestus Capital Partners.
