L’Oréal believes it will outperform the market in 2013, as its net profit rose by 17.6 percent in the last quarter of 2012 despite a slowdown of sales on the Asian markets. The Paris-based cosmetics group recorded a net profit of €2.87bn on sales of €22.46bn, up 10 percent.
The company is planning to launch a €500m share buy back in the first half of this year, following a similar step last year. Its expansion target on the new markets is to reach 1bn new consumers over the next 10 to 15 years. L’Oréal expanded its production outside France last year, opening plants in Mexico and Indonesia last year, while another is planned this year in Egypt.