Metro’s La Doi Pasi franchise reaches 500 stores

17 December 2012

About 500 grocery stores around Romania have taken up the La Doi Pasi franchise since its launch in March. The franchise, owned the German retailer Metro Cash & Carry, targets small independent retailers.

Retailers receive training and consultancy services from Metro and are able to maintain their financial and operational independence while being part of a national network of stores at the same time, said Marc Carena, client management director at Metro Cash & Carry Romania.

Metro Cash & Carry Romania runs 32 stores in its regional network, the first of which opened in 1996.

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