Master Management Group has expanded the offer of the MMG Ciechanów centre with two popular brands from the beauty and sports categories. These are the Douglas perfumery, which is making its debut in the region, and the 4F sports shop, increasing in size by over 100 m². The facility in Ciechanów is visited by 3.5 million customers a year and the occupancy rate there reaches 100 per cent.
The Douglas store at MMG Ciechanów took up an area of 210 m². It was designed in the brand’s latest concept, based on subdued interior and equipment colours and strong multimedia elements. The beauty market leader offers the residents of Ciechanów and the region skincare, make-up and fragrance products, both luxury and popular brands, some of which are available exclusively in Douglas perfumeries.
This is the fourth Douglas store to open over the past year in the facilities, managed by Master Management Group. Since 2022, perfumeries have also been opened in Brama Mazur in Ełk, Galeria Różana in Kutno and Galeria Niwa in Oświęcim.
“The ability to enrich the offer of the centres in the Master Management Group portfolio with the most desirable brands in their categories is an important element of the development strategy of these facilities, influencing the business success of the entire tenant portfolio. It is a strong magnet that attracts customers and significantly enriches their shopping experience. We are creating shopping centres and retail parks to respond to diverse needs and varying wallet sizes, of which our facility in Ciechanów is an example,” says Anna Polak, Head of Leasing MMG.
MMG Ciechanów is the most popular shopping centre in the region, with occupancy levels reaching 100 per cent. The introduction of the new Douglas brand and the expansion of the 4F sales area was made possible, among other things, by the recent changes to the food operator.
The 4F shop gained an additional 100 m² and now presents its offer at MMG Ciechanów on 320 m². These are modern interiors with a comprehensive offer of 4F collections for adults and 4F Junior for children – clothes, shoes and accessories for everyday life, as well as for sports.
MMG Ciechanów combines a traditional mall and a retail park, which underwent extensive modernisation less than two years ago. On 15,600 m², the facility gathers more than 30 shops and service points of most categories: clothes (e.g. H&M, Reserved, Carry, Cropp, Diverse, House, Ochnik), footwear (e.g. CCC), accessories (e.g. Yes, Argentum Biżuteria), sports (4F, Martes Sport), home goods (e.g. Home&You, RTV Euro AGD, Jysk), drugstores (e.g. Rossman, Hebe), as well as popular non-food discount stores (Pepco, Kik, Action) and the Biedronka grocery store. The centre is visited by 3.5 million customers annually. The site is accessible by public transport and 500 parking spaces are available for those arriving in their own cars.
