Wildberries’ sales of Russian goods almost tripled in 2020

21 January 2021

The turnover of the largest Russian online retailer Wildberries at the end of 2020 almost doubled compared to 2019 (by 96 percent) and amounted to USD 6 bln. Wildberries noted an almost threefold increase in sales of Russian-made goods on the online platform.
“In 2020, sales of Russian goods on Wildberries increased by 111 percent to RUB 169.8 bln (approx. EUR 1.9 bin) , growth in physical terms was 189 percent. The most popular Russian-made products were clothing and footwear, beauty and health products, food, books, and household items,” the company said. The number of sellers on Wildberries has grown 5-fold over the year to 91,000, of which 75-80 percent are small and medium-sized businesses and self-employed.

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