Denny’s, the American fast food franchise, is looking to enter the CE markets via the Czech Republic. The chain, which annually serves more than 300 million clients worldwide, is looking for a partner on the Czech market. Denny’s restaurants are typically open 24/7 and are located along busy motorways. The company wants to test the European market by offering a franchise to a partner, who would be able to cover the Czech and Slovak markets, and expand to Poland and Hungary later on. The target is to open 10 restaurants in the Czech Republic within five to seven years.
